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LTV Calculator

Customer lifetime value from your unit economics.

Lifetime value$432.00
Lifetime revenue$720.00

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Free — a link back to LoopStook is included.

What is the LTV Calculator?

Calculate customer lifetime value (LTV) for free. Enter average order value, purchase frequency, and lifespan to see LTV.

How to use the LTV Calculator

  1. 1

    Enter your numbers

    Type your figures into the LTV Calculator fields.

  2. 2

    Read the result

    The result calculates instantly in your browser as you type — there's no button to press.

  3. 3

    Use it to decide

    Apply the number to guide your budget, pricing, rate, or campaign decision.

Frequently asked questions

Should LTV use margin?

Yes — true LTV is contribution margin over a customer's lifetime, not gross revenue. This tool shows both.

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